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展示会会期:2016年7月6日(水)~8日(金)10:00-18:00(最終日のみ17:00終了)
会場:東京ビッグサイト
Company Name
WINTER IN HOLLAND
Product Name
Sunrise blanket
Category:  blanket, throw, plaid Feature: 海外製
Material: 100% Wool Size: W120 × H180 × D0,04(cm)
500gr
Price ¥250

Locally hand crafted blanket, made in The Netherlands. This Dutch design piece will be introduced in Japan this year!
Message, Story and Episode:
The blanket which we present to you, is part of the second knit collection of Winter in Holland. Anouk designed a series of textiles that presents the slow shift of time. She used textiles to visualize the change in time, according to the colors of the sky. It resulted in fabrics named after the dawn, sunrise, moonrise, fog and hail.

"a gradient is a silent clash between colors" is the phrase that goes with the collection. This phrase reflects the shift of time when color clashes. 'Fast clashing colors' would be colors that are simply put next to each other accompanied by a strikt line to mark their differences. A gradient reflects how slow a color can change, just like the sky changes and days pass by.

The serenity of this color shift in the product, is accompanied by the softness of the wool and the light structure of the textile. Anouk feels that people value a slower way of consuming and 'using' products. Durability of- and monogamy towards a product that is chosen carefully to live with, is a way to fight mass consumption. It is also comfortable to use a product you enjoy so much, for a longer time instead of having to find and buy according to fashion restrictions.
Winter in Holland strives for durability in a product and the great comfort it gives to a person.

The specific design of this application is 'Sunrise'. A bright yellow colored yarn that is tangled together with a yarn that shifts from white- to grey. It is obvious why the textile is named after the sunrise. The concept is slightly hidden and will function while the blanket is indulging the user.
Product Summary:
' I'd rather have an item for a long time. One that marks my personality. One that reaches beyond seasons or years. A product should last as long as the wearer decides it fits their personality.'

Winter in Holland produces high quality Dutch textiles guided by its founder's vision of forming a sartorial marriage between aesthetics and function.
Since its inception, Winter in Holland has focussed on creating exceptional fabrics, both hand- made, and hand-dyed. After establishing a solid production line in The Netherlands driven by her company's growth, Anouk van der Laan is able to maintain her hand-made textiles.

The blanket which is presented here, undergoes a complicated production process: Each blanket is in need of a well measured dye-bath for it's yarns and will be processed with a retro knitting machine. Every year, Anouk spends a month to dye batches of yarns that, later on, will be knitted.

Anouk van der laan has spend last year (2015) teaching ladies from her neighborhood (Bos en Lommer) in Amsterdam how to use the retro knitting machine. Together with the communal project of Bos en Lommer, she now fully educated 6 women who can help her produce the hand made products. She not only has set up a solid production for Winter in Holland, she also helps the communal project by educating in the neighborhood and provide the educated women with work.